Ohlalá was born with the idea of breaking away from the traditional and boring toothpaste we have seen in the last 100 years. The foundation structure of our organization relies in our core values of integrity, honesty, trust and respect for the people and our Mother Earth which flow in every aspect of the company and in the creation of our products. They represent the France from yesterday but also from today and tomorrow, the “savoir-faire” of a culture that aims to produce the world finest and a way of looking at the world with the most ambitious and “avant-garde” imagination.

Our products are developed following the European Union Health Quality Standards and Certifications that are required for a toothpaste which has the purpose of preventing cavities and taking care of our oral health, both at an organoleptic and physical parameters as well as in their active ingredients level. The strict manufacturing process complies in respect for the environment, because, without going any further, cinnamon, orange or raspberry, cannot taste the same if we do not breathe fresh air.

Based in Paris, Ohlalá develops its products in 3 toothpaste and mouthwash production plants with a total area of​ ​31,000 m2 and 28 packaging lines, with integrated quality control and research facilities. A highly qualified team of more than 50 people, with technical expertise in research, development and innovation, ensure the safety and quality of our products.

"It is only with the heart that one can see rightly; what is essential is invisible to the eye."

– Antoine de Saint-Exupéry




In addition to their incredible flavors, creamy texture and unmistakable style, Ohlalá toothpastes are formulated on a mild mineral base and the perfect dose of fluoride and xylitol to guarantee high quality cleaning and protection against cavities. Ohlalá remineralizes the enamel of your teeth leaving your mouth clean and fresh in a whirlwind of flavor.

These are the qualities of Ohlalá toothpaste that take care of your oral health:

• Protects your teeth from cavities.
• Helps strengthen the enamel of your teeth.
• Protects Gum from inflammation.
• Fights Bacteria.
• Does not contain fructose.
• Gluten Free.
• Not tested in animals.
• Clean and fresh mouth.
• Unique flavors that will make your oral hygiene a daily pleasure.

Ohlalá Laboratories, S.A.S. Paris, France certifies that no prohibited substances are used in its cosmetic and oral hygiene products in accordance with European legislation, that the colorants and preservatives used in our formulas are part of the list of authorized substances published in the annexes of EC Regulation 1223/2009, and that they are used according to the concentration criteria of this list.

We also certify that our formulas do not contain any ingredients of animal origin and that our products are not tested on animals. Finally, we certify that the list of ingredients indicated on the packaging complies with what is established in Ar t. 19 of the Cosmetic Regulation (EC) No 1223/2009.

Ohlalá is romantic, daring, fun and, above all, very cool!


Xylitol is a natural plant-based ingredient found in many fruits and vegetables and is part of the daily human metabolism.  Reduced saliva flow is a concern for many people because when saliva flow is poor, calcium and phosphate (key minerals for the health of your teeth) are not effectively deposited on the enamel, presenting a greater risk of cavities.  Xylitol stimulates the flow of saliva, which allows these minerals to bind in order to keep the enamel strong and minimize plaque adhesion.  Plaque bacteria cannot metabolize Xylitol as a food and are depleted as they try to communicate and reproduce in the biofilm community.  Therefore, since the bacteria do not metabolize Xylitol, they die and cannot adhere to your teeth.

Dental fluoride is an ingredient that works in the remineralization process of the mouth, replenishing the calcium and phosphorus that keep teeth strong. It has been proven to effectively reduce the occurrence of cavities. When you use a fluoride toothpaste, your tooth enamel is strengthened, helping to repair teeth that have developed mild decalcification (the first stage of tooth surface fracture). Hundreds of scientific studies have shown that fluoride toothpaste helps control tooth decay and that regularly brushing your teeth with fluoride toothpaste is a reliable way to improve oral health. It is a good idea for children over the age of six to use a fluoride toothpaste. Younger children can also use it if they are at high risk of caries.

Keep in mind the following: no matter how much you like the taste of toothpaste, you should never swallow it. No type of toothpaste, whether it contains fluoride or not, should be swallowed. For this reason, many dentists advise against children under six years of age using fluoride toothpaste, and if they do, it should be under the supervision of an adult to make sure they don´t swallow it. Therefore, you should be sure to keep all fluoride products, including toothpastes and mouthwashes, out of the reach of children. For older children, adolescents and adults whose teeth are fully developed and are conscious that toothpaste or mouthwash should not be ingested, there is no risk.



Ohlalá Refreshing Mint 75 ml
Ohlalá Orange Mint 75 ml
Ohlalá Pistachio Mint 75 ml
Ohlalá Whitening Mint 75 ml
Ohlalá Raspberry Mint 75 ml
Ohlalá Violet Mint 75 ml
Ohlalá Cinnamon Mint 75 ml


Ohlalá Raspberry Mint 15 ml
Ohlalá Refreshing Mint 15 ml
Ohlalá Violet Mint 15 ml
Ohlalá Cinnamon Mint 15 ml

100% organic premium soft toothbrush